“More than 30 years after Atlanta’s Freedom Park emerged from successful grassroots efforts to block a highway expansion, the need for a new vision for the park’s future has arisen. Seeking to unify constituent desires around economic viability alongside ecological value, some 70 potential initiatives were identified and prioritized according to ease of implementation, duration, and cost. Told in a compelling narrative, the People’s Plan exemplifies the imperative goals we need to achieve if we are truly to move forward as socially equitable communities.”
– 2021 ASLA National Awards Jury
Despite Freedom Park’s rich history as a site of protest in late 20th-century Atlanta, proximity to vibrant destinations, and vast, bucolic open space, the site has suffered from indistinct identity, unclear boundaries, unsafe pedestrian crossings, low biodiversity, limited placemaking, and minimal programming. SWA’s master plan ushers a new era in the park’s evolution from former infrastructural “scar tissue” into more potent “connective tissue” that engenders unique cultural exchange, civic activism, care for the natural environment, and a richer park experience. As the project was planned during the COVID-19 pandemic, a robust series of online and in-person meetings, presentations, surveys, and outreach programs helped give voice to public priorities and shape the “People’s Plan” for Freedom Park. The park’s design framework embeds its legacy of civic action into the plan, leveraging the site’s association with some of the nation’s great leaders in social justice and welfare by re-defining traditional master planning narratives and prioritizing civic discourse.
Three primary criteria — education, procession, and assembly — were prioritized to guide the narrative of future improvements. More than 70 projects were identified, which were then grouped into signature projects to focus near-term fundraising and design efforts. This resulted in a design that tells a compelling historical narrative, contains a unified identity with a variety of park programming experiences, provides safe pedestrian access, improves ecology and stormwater management, and implements a robust family of art and wayfinding. Through this lens, the plan utilizes a framework guided by public input, reinforcing the common ground that defines Atlanta’s Freedom Park.
Winner, 2021 Honor Award – Analysis and Planning, ASLA National
Bensonhurst Park
Bensonhurst Park is part of the larger Shore Parkway, an 816.1-acre collection of parks that stretches across Brooklyn and Queens. Today, the site provides a series of pathways, passive seating areas, recreational fields and a playground.
SWA/Balsley created a master plan for the redesign of the north end of the park and final design and construction doc...
Shekou Promenade
After China reached out to the rest of the world through its open-door policy, Shekou (part of the Shenzhen Special Economic Zone) became an important gateway for foreigners to discover the mainland. Its urban public realm, however, suffered from rapid urbanization and lacked attractive parks and facilities for the burgeoning population. With an increased awar...
Ningbo East New Town Civic Plaza
As an extension of the Ningbo East New Town Government Center, this civic plaza extends the geometry and ecology of SWA’s past work in the city. A central civic axis runs from the government buildings to the Dongqian Lake edge, providing a large, flexible gathering/event space adjacent to an expansive lawn as well as sweeping views of the water. Per city plann...
Bend of the River Botanic Garden
The Bend of the River Botanic Garden Master Plan will transform an 88-acre site in Temple, Texas, into a regional destination. Located at the southeast quadrant of the intersection of interstate I35 and the Leon River, the site is composed of two parcels separately donated to the City of Temple and consolidated into a single property. Public engagement was cr...